Bilingual marketing and AI for brands that want to win the U.S. Hispanic market.

We're a bilingual, AI-powered agency based in Washington State. We plan, create and run marketing in English and Spanish, and use AI to do it faster and smarter: social media, paid ads, SEO, AI search and chatbots that speak your customers' language.

Two business units under one roof: AI Solutions and Marketing & Advertising.

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13+ Years in business
5 Countries served
75+ Brands helped grow
100% Bilingual (EN / ES)
AI Native agency

About Us

More than marketing. We're strategy in action.

Brain and Brands was born in Colombia in 2012 and grew into the U.S. market in 2017. We saw a gap: brands were using digital tools without strategic thinking. So we decided to do things differently.

Today, we help brands speak with purpose, connect with their audience, and sell with intention through powerful storytelling, bold design, and digital innovation.

We're all about long-term partnerships. We grow with our clients, stay ahead of trends, and make every detail count.

The Team

Real people behind every campaign.

RS

Ricardo Salcedo

AI Solutions

Leads our AI unit: custom AI agents with Claude and Amazon Bedrock, chatbots, automation and AI-powered websites on AWS.

Our Business Units

Two specialist teams under one roof. Work with one or both: they share strategy, so your brand speaks with one voice.

Brain & Brands AI

AI Solutions

AI-powered growth, chatbots and automation, self-updating websites and custom AI agents that save time, cut costs and open new revenue.

See AI services →
Brain & Brands Marketing

Marketing & Advertising

Social media, paid ads, SEO and content, branding, influencers, video, web and e-commerce, and the U.S. Hispanic market.

See marketing services →
Our specialty

The U.S. Hispanic Market

More than 65 million Hispanics live in the U.S., about one in five Americans (Pew Research). Most brands still reach them with a translated ad. We build bilingual marketing that is made for them, from Washington State to the rest of the country.

Transcreation, not translation

Campaigns rewritten for Hispanic audiences: references, tone, offers and humor that land, while your brand voice stays yours.

Spanish and bilingual media

Social media, creators and paid ads on Meta, TikTok and Google, with Spanish creative and audiences built for Hispanic consumers.

Found in both languages

Bilingual SEO and AI search, plus AI chatbots that answer customers in English or Spanish, 24/7.

Explore U.S. Hispanic marketing → Hispanic marketing in Seattle →
Business unit 1

AI Solutions

We put AI to work for your business, from the first strategy session to tools that run every day. AI marketing and automation for companies in Seattle, Bellevue, Tacoma, Spokane and across Washington State and the U.S.

AI-Powered Growth

  • AI ad copy, headlines & creative at scale
  • Agentic ad campaigns (Meta Advantage+, Google AI Max)
  • Generative image & video (product shots, UGC-style, ads)
  • AI-personalized email & SMS journeys
  • Predictive analytics & audience insights
  • Custom AI agents built with Claude & Amazon Bedrock

AI Chatbots & Automation

  • 24/7 AI customer service & lead-capture chatbots
  • Booking, reservations & appointment automation
  • WhatsApp, Instagram DM & Messenger automation
  • AI review responders for Google & Yelp
  • CRM integration & automated follow-ups
  • Workflow automation to save hours every week
Learn more →

AI-Powered Dynamic Websites

  • Self-updating websites with AI-generated content
  • Automated, SEO-optimized blog posts & articles
  • Dynamic image & video generation
  • Real-time content & conversion optimization
  • Serverless hosting on AWS (S3, CloudFront, Lambda)
  • Fast, secure & built to scale

AI Strategy & Custom AI

  • AI opportunity audit & practical roadmap
  • Custom AI apps & integrations
  • Data & predictive analytics
  • AWS cloud & Amazon Bedrock solutions
  • AI training for your team
Business unit 2

Marketing & Advertising

A full-service digital marketing agency in Washington State, accelerated by AI and built on strategy: social media, paid ads, SEO, branding, web and the U.S. Hispanic market. Everything you need to take your brand to the next level.

Strategy Creative AI & Automation Growth & Media

Social Media Management

  • Full-service management for Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest & X
  • Content calendars & always-on community management
  • Short-form video (Reels, Shorts, TikTok) production & editing
  • Social listening & reputation monitoring
  • Organic growth & engagement strategy
  • Monthly analytics & performance reporting
Learn more →

Paid Media & Advertising

  • Meta (Facebook & Instagram) & TikTok Ads
  • Google Ads: Search, Display, YouTube & Performance Max
  • LinkedIn, Pinterest, Reddit & programmatic campaigns
  • Retargeting & full-funnel conversion strategy
  • Ad design & creative
  • Landing pages, funnels & A/B testing that convert
  • Budget optimization & ROAS tracking
Learn more →

SEO, GEO & Content

  • Technical, on-page & local SEO
  • Generative Engine Optimization (GEO): get cited by ChatGPT, Gemini, Perplexity & AI Overviews
  • Answer Engine Optimization (AEO) for voice & AI search
  • Content & communication strategy, blogs, newsletters & whitepapers
  • Keyword research & competitor analysis
  • Copywriting that ranks and converts
Learn more →

Branding & Design

  • Brand strategy, positioning & messaging
  • Visual identity, logo & brand guidelines
  • Graphic design & motion graphics
  • Packaging & POP materials
  • Pitch decks & sales collateral

Influencer & UGC

  • Influencer discovery, vetting & management
  • User-generated content (UGC) campaigns
  • Creator partnerships & ambassador programs
  • AI-matched creator recommendations
  • Campaign tracking & ROI measurement

Video & Creative Production

  • Short-form & long-form video production
  • AI-generated & AI-edited video content
  • Professional & product photography
  • Podcast & audio content
  • Animation & explainer videos

Email, SMS & CRM

  • Lifecycle & drip campaign automation
  • AI-personalized subject lines & content
  • Newsletter design & management
  • Segmentation & list growth strategy
  • CRM setup, integration & nurture flows

Analytics & Strategy

  • Marketing strategy & go-to-market planning
  • Custom dashboards & real-time reporting
  • Conversion rate optimization (CRO)
  • Attribution modeling & funnel analysis
  • Quarterly growth roadmaps

Web Design & E-commerce

  • Custom web design (UX/UI)
  • Online stores & e-commerce consulting
  • Shipping & logistics setup
  • Automated marketing campaigns

U.S. Hispanic Market

  • Spanish-language & bilingual marketing
  • Cultural adaptation for Hispanic audiences in the U.S.
  • Bilingual content, ads & social media
  • Localized influencer & community strategy
Learn more →

Ready to grow? Let's talk.

Real people, fast answers. We reply within 1 business day.

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The AI Advantage

We're an AI-native agency. That means faster campaigns, sharper creative, and lower costs, without sacrificing the human strategy that makes brands unforgettable.

AI now runs inside the tools your customers use every day, and 78% of organizations already use it in at least one part of their business (McKinsey). We put that power to work for your brand, combining best-in-class AI platforms with real strategic thinking.

Built with Claude & Bedrock

We build custom AI agents and workflows using Anthropic's Claude and Amazon Bedrock for content, customer service, research, and automation tailored to your brand voice.

Agentic Advertising

We run and optimize agentic ad systems like Meta Advantage+ and Google AI Max. AI handles targeting, bidding, and creative, and we handle the strategy that keeps you profitable.

Generative Creative

On-brand images, video, ad variations, and copy generated in minutes, then refined by our creative team. More testing, more winners, faster.

Get Found by AI Search

We optimize your brand to be cited and recommended by ChatGPT, Gemini, Perplexity, and Google AI Overviews through Generative & Answer Engine Optimization (GEO/AEO).

Automation That Saves Time

From auto-blogging to review responses to lead follow-ups, we automate the repetitive work so your team can focus on growth.

Human Strategy First

AI is the engine; strategy is the driver. Every campaign is guided by real marketers who know your market, your audience, and your goals.

Bring AI to Your Brand →

Our Customers

Brands our team has worked with.

Explore how we've helped startups and growing businesses increase their visibility, engage smarter, and sell more.

Case study

ALAFAVE, Latin American Candle Manufacturers Association

Challenge: when ALAFAVE came to us in 2017 it had no digital presence and no clear place to start.

What we did: brand identity and social media first, then a professional website, consistent strategic content, educational videos for members, ongoing branding and, most recently, a podcast.

Result: ALAFAVE is now a recognized, organized voice for the candle industry in Latin America.

Some of the brands our team has worked with over the years, from global names to local favorites.

McDonald's logo
Bacardí logo
Subaru logo
Suzuki logo
ALAFAVE logo
Michel logo
Performa logo
Caribe Paper logo
Cervecería logo
Rancho logo
Cascabel logo
Procon logo
Ni Hao logo
Co y Co Academia de Coctelería y Barismo logo
Dos Castillos - Café de Origen logo
RR Licores logo
Fundación La Divina Providencia logo
Technomec logo
La Mazorca Tierna logo
Cabalgata de la Vallecaucanidad logo
Mar.co logo
Mármoles Calacatta logo
Invermedica logo
Blumm Jewelry logo
Sushi Green logo
Event Plus logo
Jorge Celedón logo
Conectia logo
LER logo
Plazoleta logo
La 12 Sports Bar logo
Borondo logo
IA Para todos logo
Cantina La 15 logo
La 66 Central Park logo
Mind Training logo
Yole Painting logo
La Maldita Primavera logo
K-listo logo
AGA Consulting logo
Removiendo Barrearas logo
Soy Colombiano en Europa logo
OICON Ingeniería logo
On Fire Studios logo
Quirurmed logo
Jorge García Odontología logo
Usa Electrodomésticos logo
Lazos de Agua logo
Chacalacas logo
Gestión del Ser logo
Mchaileh Inmobiliaria logo
Living Club Cali logo
Urban Zoom logo
Avanti It logo
Civis Corp Group logo
Fodebax logo
RCO Ingeniería logo
SS Hand Art logo
Sport Fitness logo
Azzurry Tiendas Deportivas logo
Green's Bolos logo
El Cilindro Municipal logo
Chimay logo
Carpa La 66 logo
Museo Aéreo Fénix logo
MAC logo
White Eagle Paper logo
González Mejía & Asociados logo
Garden Sky logo
Minimus Espacios logo
Hunter Logística logo
Fundación Monseñor Isaias duarte Cancino logo
Práctica logo
Dr Walter Osorio logo
Peace Leaders Foundation logo
La Trattorina logo

How We Work

A clear, proven process, so you always know what happens next.

1

Discovery

We dig into your brand, goals, audience, and competitors to understand what success really looks like.

2

Strategy

We build a data-informed, AI-accelerated game plan with clear channels, messaging, and KPIs.

3

Execution

Our team + AI tools produce campaigns, content, and automations: fast, on-brand, and built to convert.

4

Launch

We ship, monitor closely, and make sure everything performs from day one.

5

Optimize

We measure, learn, and continuously improve, turning good results into great ones.

Typical first results in 30–60 days. We share transparent reporting every step of the way.

Blog

Smart Insights for Smart Brands

Get practical tips, fresh ideas, and updates on digital marketing, branding, and AI.

All articles →

Engagement Models

Flexible ways to work together. No lock-in, no jargon, just the right fit for your stage and goals.

Project

One-time deliverables: a campaign, a website, a brand refresh, or an AI tool.

  • Fixed scope & timeline
  • Great for a specific goal
  • Clear, upfront quote
Request a Quote
Most Popular

Monthly Partnership

Ongoing growth: social, ads, content, and AI automation managed for you.

  • Dedicated strategy & execution
  • Transparent monthly reporting
  • Scales up or down as you grow
Book a Strategy Call

AI Audit-First

Start with a focused audit of your marketing & AI opportunities, then decide.

  • Low-commitment entry point
  • Actionable roadmap you keep
  • Credit toward future work
Start with an Audit

What affects cost: scope, number of channels, content volume, and how fast you want to move. Book a free call and we'll build a custom proposal.

Frequently Asked Questions

Everything you need to know before we talk strategy.

What services does Brain & Brands offer?

Two business units under one roof. AI Solutions: AI-powered growth, AI chatbots & automation, AI-powered websites and custom AI agents. Marketing & Advertising: social media, paid advertising, SEO/GEO & content, branding & design, influencer & UGC, email/SMS/CRM, analytics & strategy, video production, web design & e-commerce, and bilingual U.S. Hispanic marketing.

How is an AI-native agency different?

We use AI to move faster and cheaper without sacrificing quality. We build custom agents with Claude & Amazon Bedrock, run agentic ad campaigns, generate creative at scale, and optimize your brand to be found by AI search. Real human strategists guide every campaign.

How much does it cost?

It depends on scope, channels, and goals. We offer projects, monthly partnerships, and an audit-first option. The best way to get a real number is a quick, free strategy call, and we'll send a custom proposal.

How quickly will I see results?

Most clients see early results within 30–60 days, depending on the channels involved. We share transparent reporting so you can track progress from day one.

Do you offer bilingual and Hispanic-market marketing?

Yes, it's one of our specialties. We create Spanish-language and bilingual campaigns with genuine cultural adaptation for Hispanic audiences in the U.S.

Do I have to sign a long-term contract?

No lock-in. Our monthly partnerships scale up or down as you grow, and you can start small with a project or an AI audit.

Contact Us

Ready to make your brand think smarter?

Let's talk strategy and make something powerful together.

Other ways to reach us

info@brainandbrandsagency.com

Based in Washington, U.S. · Serving the U.S. & Latin America

We typically reply within 1 business day.

Let's Talk